Our Business Trip To China
At Scayl, we pride ourselves on working directly with our partners to ensure that every machine we sell meets our high standards of quality and efficiency. Unlike companies that simply...
News
Our Business Trip To China
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What do I need for my coffee company to grow?
When starting a coffee company everyone wants to be successful and to do this you need the right equipment and resources.There are certain items that you will need to sort...
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We donated £2600 to 'Oxygen to India'
As Covid-19 figures steadily decline in the UK, in other parts of the world it is still out of control. In the news recently we have been seeing horrifying images...
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Reap the Benefits of Brexit!
Scaling your business to an international level can seem daunting but can be incredibly rewarding. Not only can it increase sales and bring innovative ideas, but it can also...
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We raised £5390 for charity
We are so proud to have raised £5,390 for Save the Children. The money will go towards helping children and families who have been impacted by the global coronavirus pandemic.We...
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Business Strategy - Autocratic leadership
Autocratic leadership, contrary to what you might expect, is when a leadership that is best explained by the phrase "Do as I say” - a clearly visible pyramid scheme. Very few...
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The Power and Risk of Using Celebrities and Influencers for Marketing
A marketing message can’t be all message and no come-on. You need to do something to get consumers to pay attention to what you have to say. A celebrity can...
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How Powerful Are Symbols When Branding?
A verbal metaphor is a figure of speech in which a word normally used for one thing is applied to another. “America is a melting pot.” A visual metaphor is...
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How the Founder Can Enhance Your Brand
We live in a celebrity-obsessed world. The media is fascinated with the lives of the rich and famous. Even ordinary people can become celebrities as long as they are infamous....
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What we can learn from Tropicana
Visual hammers involving action, movement or demonstration are considerably more effective than static hammers, or still pictures. The advertising medium that can best handle “action” is television.A television visual demonstration,...
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Ep 4 Meet the Business - Bit Spicy
Transcript below created using Youtube's transcription software Henry: Hello everybody and welcome to Meet The Business. I am your host I’m Henry Stephens, everybody, how'd you do, and joining me...
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Power of Charismatic Leadership
Charismatic leadership is a way of encouraging people to improve the way things are done. Encouraging and influencing particular behaviours with their strong personalities, and the way they communicate with...
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The Power of Peace in Troubling Times
Though times may be tough, we must always remember to look back on the path we have tread and to be grateful for where we are. The poems below are reminders...
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EP3 Meet the Business - PS Coffee Roasters
Henry: Hello everybody and welcome back to another new edition of Meet the Business I’m your host of course I’m Henry Stephens everybody how'd you do and today joining us...
